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about_us

Who We Are

Hookei Display Co., Ltd. is a leading global manufacturer of high-impact POP retail displays and retail merchandising unit, specializing in providing one-stop Retail Display Solutions for supermarkets, beauty stores, drugstores, and other retail environments. With 30+ years of export experience, we have built a strong reputation for delivering high-quality, cost-effective, and customized retail merchandising solution. Our modern factory in Hefei, China, covers 7,500 square meters and is equipped with advanced production facilities to ensure efficiency and quality.

In addition to our headquarters, we have branch offices in Shanghai, Hong Kong, South Africa, and Sydney, which allow us to provide seamless support and services to our clients in different regions.

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Hookei Group Branch

global
Hookei

Our Strengths

Geographical condition and convenient transportation to worldwide.
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30+ Years of Industry Expertise
Deep understanding of global retail display trends
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Diverse Product Range
Including shelf pushers, dividers, display hooks, and custom POS solutions
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OEM & ODM Capabilities
Tailored display solutions to meet specific retail business needs
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Global Reach
Serving clients across Southeast Asia, Australia, South Africa, and beyond
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Certified Quality & Compliance
BSCI & Sedex-certified manufacturing with strict quality control standards

corporate culture

At Hookei Display, our core philosophy is to create a better in-store experience for both customers and employees. We believe that high-quality retail equipment is not just a necessity but a key driver of enhanced shopping experiences and operational efficiency. 

From convenience stores to supermarkets and large shopping malls, Hookei Display is dedicated to crafting premium, intelligent retail display solutions that unlock new possibilities for the industry.

Hookei Display

 A Journey of Growth & Innovation

1995
1999
2003
2011
2017
2018
2019
...
1995-hookei company(HK)

Founded in 1995 in Hong Kong, Hookei Display started with just 12 employees and a single product – Hang Tabs. Through dedication and innovation, we have evolved into a global leader in retail display solutions.

Established our first manufacturing facility in Tianjin, China (2,500㎡), expanding our production capabilities.

Hookei Display(Shanghai) Co.,Ltd, Founded in 2003 in Shanghai, China (15 staff)

Hookei Display(Shanghai) Co.,Ltd, Founded in 2003 in Shanghai, China (15 staff)

elocated our factory to Hefei

Relocated our factory to Hefei, China, increasing production space to 7,500㎡ to meet growing demand.

52017 factory design

Acquired land in Hefei, laying the foundation for further expansion.

JF Retail Display Pty

JF Retail Display Pty Ltd was established, strengthening our presence in the Australian market.

Meanwhile, a new state-of-the-art factory was built in Hefei, covering 25,000㎡ with a workforce of 120 employees.

Hookei Display SA.Ltd w

Hookei Display SA.Ltd was founded, extending our reach into the African market.

Hefei Restart Display Co., Ltd. was established to support innovation in retail display solutions.

Hookei

Hookei's journey of growth continues!

Come and witness it!

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